A former Procter & Gamble chief marketer's exec dream team - Fortune
Tuesday 29th of May 2012 03:20:22 PM
Posted by admin / Under Jim Stengel
Fortune | A former Procter & Gamble chief marketer's exec dream team Fortune Former P&G CMO and management expert Jim Stengel tells Fortune who he would pick if he could build his very own Executive Dream Team. FORTUNE -- Jim Stengel was global CMO of Procter & Gamble, where he oversaw an $8-billion-a-year advertising budget. |
Interactive-TV Firm Ensequence Gets $26 Million, Adds Jim Stengel to Board - AdAge.com
Tuesday 29th of May 2012 03:20:22 PM
Posted by admin / Under Jim Stengel
AdAge.com | Interactive-TV Firm Ensequence Gets $26 Million, Adds Jim Stengel to Board AdAge.com Jim Stengel, former global marketing director of Procter & Gamble, is joining Ensequence's board. The company has worked in the past with QVC UK to let TV viewers buy products through their remotes and with Showtime to let boxing fans access on-screen ... Ensequence Inks $26M Ensequence attracts further $26 million in funding Ensequence Raises $26M Round To Tap Mobile, Connected TVs |
Ensequence Secures $26 Million to Help Accelerate the Future of TV - MarketWatch (press release)
Tuesday 29th of May 2012 03:20:22 PM
Posted by admin / Under Jim Stengel
SunHerald.com | Ensequence Secures $26 Million to Help Accelerate the Future of TV MarketWatch (press release) Ensequence has also announced the addition of a new board member: Jim Stengel, former global marketing officer at Procter & Gamble, CEO of The Jim Stengel Company consulting firm and member of Myrian Capital's advisory board. Mathile bets on new TV venture |
BrandZ 2012: Beyond profit - Marketing Week
Tuesday 29th of May 2012 03:20:22 PM
Posted by admin / Under Jim Stengel
Marketing Week | BrandZ 2012: Beyond profit Marketing Week But that comes as no surprise to Jim Stengel, former global chief marketing officer at Procter & Gamble. Stengel, who now runs his own consultancy, spent three years tracking 50000 companies to find out the secrets to long-term success. |
TBWA Turns 'Disruption' Mind-Set Into Consultancy - AdAge.com
Tuesday 29th of May 2012 03:20:22 PM
Posted by admin / Under Jim Stengel
AdAge.com | TBWA Turns 'Disruption' Mind-Set Into Consultancy AdAge.com Already, Disruption Works has contracted with author and former Proctor & Gamble CMO Jim Stengel, as well as William Taylor, an author and founding editor of Fast Company magazine. Mr. Stengel said he's long been a fan and practitioner of the ... |
The Era of High Ideals - Huffington Post (blog)
Tuesday 29th of May 2012 03:20:22 PM
Posted by admin / Under Jim Stengel
The Era of High Ideals Huffington Post (blog) Jim Stengel left his lucrative position as a global marketing manager at Proctor & Gamble to spread the awareness that we live in an "era of high ideals" and that for businesses to thrive in this era they must focus on a purpose beyond profits and that ... |
The Case for the Brand Ideal - strategy+business
Tuesday 29th of May 2012 03:20:22 PM
Posted by admin / Under Jim Stengel
The Case for the Brand Ideal strategy+business by Jim Stengel The pivotal assignment during my early career at Procter & Gamble (P&G) was Jif peanut butter. Jif was a US$250 million business when I joined its brand management team in 1984. Before consumer engagement became the vogue in marketing, ... |
Ensequence secures $26 million in finances to build out mobile TV future - Broadcast Engineering
Tuesday 29th of May 2012 03:20:22 PM
Posted by admin / Under Jim Stengel
Broadcast Engineering | Ensequence secures $26 million in finances to build out mobile TV future Broadcast Engineering They also announced a new board member, Jim Stengel, former global marketing officer at Procter & Gamble, CEO of The Jim Stengel Company consulting firm and member of Myrian Capital's advisory board. Ensequence has been in the game for more than 10 ... Ensequence secures new funding Ensequence secures USD 26 mln in funding |
Record Attendance Expected For Business Marketing Association 2012 ... - MarketWatch (press release)
Tuesday 29th of May 2012 03:20:22 PM
Posted by admin / Under Jim Stengel
Record Attendance Expected For Business Marketing Association 2012 ... MarketWatch (press release) The conference will also feature presentations by marketing and sales leaders including Jim Stengel, Neil Rackham, Fred Reichheld, Matt Dixon, Jeff Hayzlett, Tim Riesterer, Jonathan Salem Baskin, Ralph Oliva, Don Schultz, Steve Liguori, Brian Chermside ... |
Starboard Sends Letter to AOL Shareholders - MarketWatch (press release)
Tuesday 29th of May 2012 03:20:22 PM
Posted by admin / Under Jim Stengel
Starboard Sends Letter to AOL Shareholders MarketWatch (press release) Starboard is urging shareholders to vote the GOLD proxy card to elect its three highly qualified nominees, Dennis A. Miller, Jeffrey C. Smith, and James A. Warner, in place of incumbent directors Alberto Ibarguen, Patricia Mitchell, and James Stengel, ... AOL investor urges replacement board members Starboard Urges AOL Shareholders To Vote GOLD Proxy Card To Elect Its Nominees |
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